Wednesday, December 20, 2006

Be careful with your Cola

Never allow your child to consume Mentos and Cola together

The new findings are reaching the masses like jungle fire. Internet is replete with live examples of the effect that Mentos and Cola cause when they get mixed together. In fact the dreadful combination of cola and Mentos has given birth to new games like whether your cola bottle would fly like a missile and cross over the roof of your building or not? Or how high a fountain you would get by mixing cola and Mentos.
Not that it is restricted to gaming only! Reports have come in of children in Brazil, who died after consuming Mentos and Cola with little time gap in between. There is urgent need to educate the children over this as both Cola (like Pepsi and Coke) and Mentos are much favoured by the children. It is extraordinary how this could escape the prying gaze of our national mainstream media till now.
Not any more though! Swami Ramdev, who till now had been saying that the best use of colas is to wash your toilets with them has now got a new armoury in his arsenal to hit at these beverage manufacturers. Interestingly, some of Swamy’s staunch followers have already started cleaning their toilets with colas. A few of them we spoke to said that this resulted in sparkling clean toilets. Moreover, it serves as a lesson to children as well who realize the true worth of these beverages.
This time it is different. Children have got a new game of flying missiles and fountains. All you have to do is to put Mentos in a two-litre cola bottle and wait for some time. The moment you throw the bottle on the ground, it shoots up in the sky like a rocket and flies high up in the sky. Alternatively, if you put mentos in a freshly opened 2-litre bottle while it is kept on ground, cola and mint react to shoot a fountain as high as one metre. And the force of the fountain is such that it could prove fatal for eyes if an unsuspecting kid puts them over the bottle. Or if the bottle bursts!
The matter assumes significance keeping in mind the fact that this is the time when debate is raging over whether these beverages should be banned in schools or not. Only recently Indra Nooyi, PepsiCo’s president who has recently been rated by Fortune as the most powerful businesswomen in the world, said that banning cola in school is not a great idea. She said: “Our experience is when there is a ban, they are not effective. Children will get it from home.” She has an alternative plan for health minister Anbumani Ramdoss’s proposal for banning sale of soft drinks from educational institutes. Starting with a dialogue with the government on counseling against obesity, Nooyi suggested that companies like Pepsi, with diversified portfolio ranging from soft drinks to juices, could stock cafeteria with so-called “good for you, better for you” products instead of “treat for you” items like colas.
On the controversy over pesticides, she said: “The purpose is not to confront but work (together).” This was an obvious attempt to shirk the issue on safety standards raised by certain NGOs.
Whatever she says, truth is that detractors of cola companies have got a new salvo to fire at them. While Pepsi and Coke may have to think of using Amir Khan, Smriti Irani and company to do another ‘safe campaign’ against this missile potential of colas, all we can say for the moment is “Be careful with your cola”.

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